FLOWMETRIC WEBSITE
CHALLENGE
FlowMetric Life Sciences is a global research organization that specializes in flow cytometry and single-cell proteomics. They needed a website that effectively communicated the organization's advanced capabilities and scientific expertise while ensuring a user-friendly experience for diverse audiences ranging from researchers to potential clients.
SOLUTION
To tackle the complexity of flow cytometry and single-cell proteomics, I designed an intuitive user interface (UI) that utilized clear typography, organized layouts, and a cohesive color scheme. This UI design not only enhanced readability, but also visually guided users through the intricate scientific information, making it more approachable. I achieved this by creating custom-designed graphs, charts, and interactive visual elements to capture their core competencies.
